Advertisement of the Cultural Book Society
in Changsha

(December 1, 1920)

(I) Our Book Society has been organized jointly by a group of comrades. Its
capital is held in common; money once invested is not returned, nor do we pay
any dividends. The Book Society specializes in selling new publications, both
foreign and domestic. The price is extremely reasonable, since we aim only to
cover shipping and handling expenses. The head office is located in the capital of
Hunan Province; branch offices are located in every xian. This arrangement
facilitates the dissemination of all sorts of worthwhile new publications throughout the whole province so that everyone can avail himself of the opportunity to
read them.

(II) We sell the following three categories of publications:

1. Books (series and individual volumes, more than 160 titles at present).
2. Magazines (monthly, semimonthly, magazines appearing once every ten
days, weekly, yearly, and quarterly, more than 40 titles at present).
3. Daily newspapers (We distribute only three titles at present).

(III) We would gladly distribute all worthwhile new publications. We always pay
on time; our bills are never in arrears. We sincerely hope that authors and
publishers all over the country will contact us immediately whenever they have
new works so that we can make arrangements for their distribution.

(IV) Our address is 56 Chaozong Street, Changsha.

23. During the years covered by this volume, Mao employed both the Western and the
Chinese calendars. In the dates which appear at the head of each text, we have used the
Western form. Where Mao himself gives a date, either within a text, or at the end of a letter
or other document, we have translated it in accordance with the form he used in Chinese.
For further details on the treatment of dates see above, the Note on Sources and Conventions.

This advertisement originally appeared in Xin qingnian, Vol. 8, No. 4, December 1920.
Our translation has been made from the text as reproduced in Mao Zedong ji. Bujuan,
Vol. 1, p. 287.